SH Growth: Social Recruiting for Construction & Engineering
AU Pilot: 5 free campaigns available

Find qualified candidates your job ads never reach.

We run targeted campaigns on Meta, LinkedIn, and TikTok to attract construction and engineering talent, including the 70% who aren't actively job hunting right now.

LIVE
Instagram
In-Feed · Story · Reel
Carpenter on site
Senior Carpenter, Sydney CBD
$45/hr · Start ASAP · Immediate interview
Learn More →
Reach12,400
LinkedIn
Sponsored · Engineering
Project engineer
Project Engineer, 2 Positions
$120k+ · Melbourne · Tier 1 builder
Apply Now →
Applicants23
TikTok
In-Feed Ad
Plumbing apprentice
Plumbing Apprentice, Brisbane
Start next month · Full training provided
Find Out More →
Views8,912
Instagram · LinkedIn · TikTokWhere candidates scroll
$0 placement feeFlat campaign fee only
70% passive candidates reachedNot on job boards
Live in 48 hoursFrom your first call
Swiss-tested method60+ companies
Multiple roles, one feeOne campaign, several positions
Instagram · LinkedIn · TikTokWhere candidates scroll
$0 placement feeFlat campaign fee only
70% passive candidates reachedNot on job boards
Live in 48 hoursFrom your first call
Swiss-tested method60+ companies
Multiple roles, one feeOne campaign, several positions
The Problem

Your next hire is already employed.
They're not on Seek.

The best construction managers, engineers, and tradespeople aren't refreshing job boards. They're scrolling Facebook, LinkedIn, and TikTok. Your job ads never find them.

Job boards only reach active candidates

Seek and Indeed only show your ad to people already job hunting. That's just 30% of the market. The other 70% never see you.

70% of talent = invisible

Agencies charge a percentage of salary

Traditional recruiters charge 15–20% of annual salary per hire. Hire 3 engineers at $120k and you've paid $72,000 in fees alone.

15–20% per hire

Per-post billing with no guarantee

$300–700 per listing, per role, per platform. No results guarantee. You pay whether you get applicants or not.

$300–700/listing, no guarantee

You're missing 70% of the talent pool.

Passive candidates who'd move for the right opportunity but aren't actively looking make up the majority of skilled construction and engineering talent. Job boards don't reach them at all.

Passive candidates
70%
Active job seekers
30%
Passive: scrolling social media
Active: on job boards
Our Approach

We reach the 70%
everyone else ignores.

Social recruiting puts your company in front of skilled candidates while they're scrolling, before they even think about switching jobs. We don't wait for them to come to you.

  • 01

    Targeted paid ads on Meta, LinkedIn & TikTok

    We build and run campaigns that reach your exact candidate profile: by role, location, experience, and industry, on the platforms they actually use.

  • 02

    Candidates apply directly to your company

    No middleman. Your brand is front and centre. Candidates land on your landing page and apply directly. You own the data and the relationship.

  • 03

    Multiple open roles. One campaign.

    One campaign covers all your open positions at once. Weekly reporting on reach, applications, and cost per lead. Full visibility, no black box.

Placement AgencyJob BoardSH Growth
Cost
15–20% salary/hire
$300–700/listing
Campaign fee
Reaches passive candidates
✗ Rarely
✗ No
✓ Yes
Multiple roles, one fee
✗ Per hire
✗ Per listing
✓ Included
Candidates apply directly to you
✗ Via agency
✓ Yes
✓ Yes
Placement fee on hireWhat you pay when someone is hired
✗ 15–20%
✓ $0
✓ $0
You own all candidate dataCVs, contacts & applications
✗ Agency keeps file
✓ Yes
✓ 100% yours
🔒 Your data stays yours. Every CV submitted goes directly to you. We don't store, resell, or contact your candidates.
The Process

Your 30 minutes.
Our 60 days.

Brief us once. We handle ads, creatives, optimisation, and candidate pre-screening from start to finish.

Your team's time: ~30 minutes total
Shortlist delivered in: 3–6 weeks
Briefing call
1
Day 1–2
Brief & Build
One 30-minute call. You tell us who you're looking for. We build everything before you finish your coffee.
You30-min intake call. Tell us the role, location, salary range, and what a great candidate looks like.
UsWrite ad copy, design creatives, build landing page, set up targeting across Meta, LinkedIn & TikTok.
48h
Campaign goes live from your first call.
Campaign analytics
2
Day 3–60
We Run Everything
Your team does nothing. We optimise daily and send weekly updates while candidates apply.
YouRead our weekly performance report. That's your only task this month.
UsDaily optimisation, A/B ad testing, audience refinement, budget management, and application tracking.
📊
Avg. 47 applicants per campaign. You see every number, every week.
Interview and hire
3
Week 3–6
You Interview & Hire
We deliver a shortlist of pre-screened candidates. You interview. You hire. Zero extra fees.
YouInterview the candidates you like. Make the hire. Pay nothing extra on top of the flat fee.
UsPre-screen applicants by your criteria, rank them, and hand you a shortlist with notes.
🔒
$0 placement fee. All CVs & data go directly to you. We don't store or keep anything.

Want to see inside the campaign?

We break down every component: the ads, the landing page, the copy, and the weekly optimisation.

See inside the campaign →
⚡ Live in 48 hours
🎯 Multiple roles, one campaign
🔒 Your data. We keep nothing.
💰 $0 placement fee on hire
📊 Weekly reports, full transparency
Roles We Fill

Built for the roles
that are hardest to fill.

We specialise across construction, engineering, trades, and management, where social recruiting consistently outperforms job boards.

Site Manager
Construction
Mechanical Engineer
Engineering
Boilermaker / Welder
Trades
Project Manager
Management
Electrical Engineer
Engineering
Construction Foreman
Construction
Fitter & Turner
Trades
Estimator
Management
Safety Officer (WHS)
Safety
Structural Engineer
Engineering
Electrician
Trades
Project Director
Management
Site Manager
Construction
Mechanical Engineer
Engineering
Boilermaker / Welder
Trades
Project Manager
Management
Electrical Engineer
Engineering
Construction Foreman
Construction
Fitter & Turner
Trades
Estimator
Management
Safety Officer (WHS)
Safety
Structural Engineer
Engineering
Electrician
Trades
Project Director
Management
Site Supervisor
Construction
Civil Engineer
Engineering
Plumber
Trades
Contracts Manager
Management
Plant & Equipment Engineer
Engineering
Architect
Construction
Carpenter
Trades
Business Development Manager
Management
Maintenance Manager
Engineering
HSE Manager
Safety
Project Engineer
Construction
Instrumentation Tech
Trades
Site Supervisor
Construction
Civil Engineer
Engineering
Plumber
Trades
Contracts Manager
Management
Plant & Equipment Engineer
Engineering
Architect
Construction
Carpenter
Trades
Business Development Manager
Management
Maintenance Manager
Engineering
HSE Manager
Safety
Project Engineer
Construction
Instrumentation Tech
Trades
AU Pilot: closing soon
Spots:
2 taken · 3 remaining
Free Pilot

Everything in a full campaign.
Completely free.

We're building 5 Australian case studies. In return, you get a complete social recruiting campaign (valued at $2,500) at no charge. Here's exactly what's included.

🎨
Branded Ad Creatives
Professional ads for Meta, LinkedIn, and/or TikTok. Copy + visuals. A/B tested from day one.
$400
✓ Included
🖥️
Candidate Landing Page
A branded landing page where candidates apply directly to your company. Not a generic form.
$600
✓ Included
⚙️
Full Campaign Setup
Audience targeting, platform setup, budget configuration. Live within 48 hours of your intake call.
$300
✓ Included
📊
60 Days Management & Optimisation
Daily performance checks, audience refinement, and A/B testing across the full campaign window.
$800
✓ Included
📋
Weekly Performance Reports
Reach, clicks, applications, cost-per-lead: every week. Full transparency, no black box.
$200
✓ Included
👥
Pre-screened Candidate Shortlist
Applicants filtered and ranked by your criteria. Delivered in 3–6 weeks, ready to interview.
$200
✓ Included
Total campaign value
$2,500$0
For qualifying AU pilot clients · Campaign agreement signed · No lock-in
You only cover:
$20–40/day ad spend
Paid directly to Meta / LinkedIn. Never touches us.
Claim Your Free Campaign →
Qualifying call required · Australian businesses only
3 spots left Once filled, next intake opens Q3 2026
Free: Limited to 5 companies

Your next hire is scrolling
social media right now.

Book a free 20-minute call. No pitch, no pressure. We'll tell you honestly if social recruiting is right for your role.

No commitment required · Available across Australia